Real Founder Lessons
The best startup advice from experienced founders...one real-world lesson at a time.
Any startup culture can win but it has to be authentic
(at minute 23:44)
Founder Lesson
Startup culture. Of all the startup terms that get thrown around and discussed, the concept of “culture” is one that seems to be the least understood.
First off…I’m no expert on this topic. As a matter of fact, I’ve probably not thought about this topic much more than the average founder. But I did start a startup . . .
If your friends won’t use your product, it’s not ready
(at minute 42:30)
Founder Lesson
Determining whether or not there is real demand for your product (otherwise known as product-market fit) is the most important thing for an early-stage idea. As a founder with a new idea, it’s easy to believe that other facets of your startup are just as important (eg attending conferences, raising money, finding early . . .
Fall in love with the problem (not your proposed solution)
(at minute 56:39)
Founder Lesson
Most first-time founders (and even lots of experienced founders) begin to think about any startup in terms of a product/solution. Like Peter Rojas, the founder being interviewed in this podcast, I find myself constantly giving the advice to think of all new ideas in terms of the main problem that customers have. This advice . . .
Why does a focused product win?
(at minute 26:44)
Founder Lesson
Focus. Focus. Focus.
This is one of the most common pieces of advice given to startup founders. As with most advice, it’s much easier to say that do…especially when it’s you in the situation and are faced with dozens of bright & shiny opportunities and death-defying uncertainties every day as a startup founder. . . .
Why does it take at least a year to get traction?
(at minute 8:27)
Founder Lesson
One of the counterintuitive things about startups that most fascinates me is how long they take to see even the smallest bit of true traction. A while back I wrote my first blog post on this topic and it’s one to the topics that I expect to re-visit a bunch in future blog posts.
I believe that this timeline is so . . .
Best to market will always beat first to market
(at minute 31:28)
Founder Lesson
Startups have lots of worries on a daily basis. Big worries that immediately to mind are (a) running out of money, (b) building the correct product and (c) hiring the right people. Another big, macro worry is how to think about competition, particularly how much to worry about getting your product launched before anyone . . .
Even startups that rely on a network effect can be validated early
(at minute 1:04:56)
Founder Lesson
I was meeting with a very successful local founder this week and he was describing his current strategy - after years of honing it - of finding a group of initial "happy customers" for a new product. Like this founder, over the past year it seems like I'm constantly telling founders...
"Distill . . .
